ERIK ROBBINS

Director of Engineering - Safety Systems | Yanfeng Safety Systems

Erik Robins is the Director of Engineering at Yanfeng Safety Systems (YFSS), where he currently leads a multidisciplinary North American Engineering team in developing advanced airbag systems for global markets.  With over 28yrs of experience in Engineering and Safety Systems development, Erik has dedicated his career to advancing technologies that prioritize human safety and operational efficiency.  He earned his Bachelor of Science in Mechanical Engineering from Old Dominion University, where he developed a strong passion for creating solutions that protect lives and ensure reliability in critical environments which has led to multiple awarded patents over the years.  He has built a reputation as a dynamic leader and innovative thinker well known for his passion, dedication, and ability to inspire those around him with a deep commitment to personal growth and professional excellence.  His leadership style emphasizes collaboration, innovation, and a commitment to excellence, enabling his teams to consistently deliver solutions that exceed industry standards.  Whether collaborating with teams or leading cutting-edge initiatives, Erik's approach can be characterized by creativity, strategic thinking and the ability to fix ‘almost’ anything with his family, friends, & colleagues naming him the title of “Mr. Fix It”.  Erik Robins continues to push boundaries and explore new opportunities, always guided by his core values of integrity, innovation, and steadfast commitment to protecting lives through engineering excellence.